How Will Microsofts Bing Search Affect You?

[Sheryl Loch]

Have you read up on Microsofts newest search? Bing is coming out June 3rd, 2009

It's being stated as the new decision engine. It is suppose to help you make decisions.
I think what that means is they are being picky & only going to show you results from top trusted sites.
If that is the case then how do I make the decision that Microsoft has picked the best sites?
Will this really put a damper on those of us that are not a big brand name?

Since I have not been ask to try it out nor did they send me any insider info so, I will let you read more about it over at Techcrunch - Bing! Microsoft Prepares For War With A Revamped Search Engine (Screenshots)

You can also go to Bing.com and if you click the 'Find Out More' they have a short video that may give you a little bit of a look inside.
In the video is where it kinda bothered me that at one point they say if "you type in 'health' then the search will bring up trusted health sites so you know you are not getting your information from a 13 y/o boy". That would be ok yet, what if the sites they bring up are not trusted by me?

I am not sure how big of a household name Bing search will ever be but, if they do get out there will it effect how we 'the little guy' markets our brand?

Guess we will know more when we can see it for ourselves around June 3rd.

Sheryl

[Brad West]

The new Bing search platform from Microsoft will be an interesting one. From what I have been reading be prepared for $100 million worth of advertising to flood our homes, we may be real sick of hearing Bing, Bing, Bing.

The most interesting part of all my investigation into all of this new search hype is "Trusted Sites".

How are the trusted sites going to be determined?
Will they exclude some sites completely?
Do you pay to become a trusted site?
Is there going to be advertising available like Google and Yahoo?

The information is a little vague right now and with the history of past products like IE, Windows platforms, MSN gets about 8.2% of the searches there has to be a reason for this. Alright no need to get carried away here I'm just saying is this just another Beta release that will get endless upgrades and tweaks to even make it of value to the common person? Will they be leaving the common person that has a valuable niche no chance to be found?

Many Questions I guess we will see June 3rd when Bing is unveiled.
Brad West ~ onomoney

[Sheryl Loch]

I went and played with BING last night.

Some things I am ranking for better at BING than at Google search. With that said, it may or may not last but, I am hopping to get some new traffic from people playing with it. The SERP's of BING may also change with time.

I did do a vanity search and can tell you that BING picked up sites and links that Google never has. The benefit is if Google now crawls BING then I hope the big G will now be able to index more pages where I have backlinks.

It seems many will not change over to BING since they have used G for soooo many years. That's OK because I think we will see many of the younger people using it because it does have some great features -

It has a Resent Search that kinda neat so you can see the searches you have already tried.
It also has Similar Topics listed on the side.

The Images Search has a filter so, you can block out those Non Family Friendly pics. You also have the options to search by Size, Layout, Color, Style, People..

If you like Video's then do a search and check out all the options! You can choose to narrow it down by Video Length, Screen Resolution, and Where it is hosted (ESPN, Hulu, YouTube..) Very Cool!

Now the SUPER SWEET part - Once you have put in your Search term - You can switch between Images, Video, News, Shopping... And still keep the same search term. This is really nice if you want to See the video, read the news, and buy the t-shirt... All for the same search term.

EXAMPLE-
I'm just thinking that when Cait Blogs about American Idol, She can go to BING, put in the term Adam Lambert, read the latest news story about him, find an image of him, and a cool video. Now she just writes her opinions and Blog Post ready!

This is just one way I can see bloggers using this as an easy way to get everything at once.

Ok, go play with it yourself and let us know what you think.
Sheryl Loch

[onnaholl]

Cool! Think I will have to check it out!!

[Brad West]

Bing Bam Boom!

Alright I just took about 2 and a half hours and played with Bing. It is a little hard to get used to figureing out how the functions react on searches. If Microsoft keeps improving and tweaking they will have an awesome tool. Working without Search Within results is a bit different and should be added to the engine, but over all I like it so far. My fear of only big trusted sites coming up in searches happens when shopping as does Google no surprise.

One of the most interesting to me was the vanity search. Since there are so many Brad Wests narrowing Brad West down was defiantly necessary. But if you know me at all I always sign my name and old user name to everything I do right in the post, just for that reason. Brad West ~ onomoney defiantly separates me from the rest and kind of brands my posts.

The Vanity search didn't bring up all of my posts I have out in the world, but it brought up posts that Google doesn't normally bring up. I think over time Bing maybe a very useful tool.

Brad West ~ onomoney

[Sheryl Loch]

I am getting incoming searches from BING to my blog. Not the normal 1 word indexing search but actual phrases.

The only problem I have found is that it seems to be a Local search. Therefore I can get an incoming search but, have no clue as to where my key phrase was ranked in that areas SERP's. I also know that my server is in Canada so, will that mean I will now get more incoming searches from Canadians?
I guess time will tell how the local search's come up.

I also noted that BING did NOT bring up all the crap sites that grab any search term you put in & acts if it is a site about that.

In name searches I also did not get sites that are crap like 'find____ on classmates', '___ genealogy', 'background check for ___', or an obituary from way back when.

I am still messing around to see what links it is picking up as compared to the G & Yahoo. I have NOT yet figured out how to check Backlinks on BING (it is not really designed for that).

Bing Search does have advantages for the searcher & yes, it still needs work but, I am sure going to keep an eye on it.

Heck, Googles Matt Cutts is not a fan. He is using this launch to push how Google is so much better. To me he seems a bit nick picky. I remember when the big G was not so great.

Sheryl

[Sheryl Loch]

This is just in case someone has a brand new site or for some reason BING has not been crawling your site.

You can submit your site to BING (without any logging in) at BING Site Submission. Other sites, are posting a link to a different submission page but, you need to log into your Windows Live ID. If you have a site that is already been crawled by Search.Live then from what I see that means BING submission is not needed.

I firmly believe that sites do not need submitted to any search engine if you have content & a few incoming links, they will find you automatically. Some SEO's will even tell you that manual submission can delay the indexing. I am not sure if that is true, I have always just let the SE's find my sites naturally.

It seems the BING frenzy online has slowed down. I do not see a hundred tweets a day about it. I do see adverts on TV though. That COULD mean that shoppers that are sitting at home will see the ads & jump on line to try it out. With all these ads going out to the homes of people you want to find your site, I don't think it would be smart to completely disregard BING as a SE that doesn't matter.

Sheryl

[Sheryl Loch]

BING is starting to pick up Twitter.
That headline got allot of people excited but, they should just hold the party up.
BING is starting to add Twitter to SOME searches - "We picked a few thousand people to start, based primarily on their follower count and volume of tweets."

That means that most of us are not in the category of who BING will list. Although I think most of us will survive without our Tweets being in the searches. Heck, if they listed every tweet for every person that would just increase the spam & clutter your searches.

As far as using BING for searching - I am finding it to be great. It does depend on what you are looking for. So be sure to keep giving it a try when you are looking for things. You will soon see that some times they give better results than Google.

I know our blogs are really liking BING - we are getting allot of long tailed key phrases coming in.
Yes, our B2evo blogs have different stats than wordpress so, I am not sure how well you may be able to track where & what terms are coming in.

Sheryl Loch

[Sheryl Loch]

Have you seen the Bing vs Google search?

Very cool! It lets you put in a search term or phrase and ½ the page brings up the results for BING & the other ½ shows the results for Google.
It is something that I have been playing with to see how some of the incoming searches rank on each search engine.

I just did 2 terms here that come into the Guild as examples of how different Google & BING rate us.

Here is an example where BING has not got many post indexed where as Google gives many more options – One of our incoming search terms was - paint.net smudge.dll when I placed it in Bing VS Google I got totally different results. The Internet Marketers Guild post did not even show up on BING yet Google has it listed in the 9th spot. See Search for paint.net smudge.dll

Here we have a recurring incoming search for Advertise Wise & once again Google puts the Guild at #1 and BING just did not even list us on the 1st page. Dang you BING! Advertise Wise Search


Even something like my name is listed different in each SERP – they have a different idea of what site I am a member of is more relevant Search Sheryl Loch

I think this could be very handy when checking where your hits are coming from.
I am getting more and more hits to my personal blog from BING so, I do think it is just taking them awhile to get everything indexed & in line. Of course the more pages they index the more the results could/will change.

Sheryl

[Sheryl Loch]

Microsoft's BING has made the move on listing real time tweets!

It's here or it is at least being tried out. BING said they were working on placing live twitter term results on their site & they did.

It is a sub site Bing Tweets.

At this time it is only for top trending topics That are categorized in 4 areas; Popular, Places, People, Products.
If you click on any of those trends while on the Tweet BING search page you will see the regular search results & on the left you will see the live twitter stream.
You can also send a tweet from there.

I see how the spammers are going to LOVE this. They already flood trending topics so, here we will see if Microsoft can build a filter of some kind to keep the spam down.

This may not be the most fascinating but, they are doing something. Even though Matt Cutts laughs at the idea of Google being afraid of BING, I think they are watching close. No other search engine has even really tried to make improvements for years. Once Google became the big boy, yahoo & Microsoft just kind of fell by the side to wallo in their own results. That was until someone lit a fire cracker under an arse & BING showed up.Guess Microsoft had enough!

Yahoo hired new top management, maybe they are also working on improving their SE and it's been internal so we haven't really noticed yet.

Ok, go over & check out BING Tweets. That way if someone ask if you have seen it? You can say "yes" otherwise you'll look like a schmuck!

Sheryl